SEO for Tour Operators – How to Get Your Tourism Website Found Online

You’re managing one of the coolest and most rewarding businesses around. Your company caters to enthusiastic travelers from around the world, guiding them to and through the attractions of your region via land, sea, or air (or all of the above). You’re also in one of the most competitive travel based businesses. Factor in the seasonality of it all and you need every…

2015-2016 Search Engine Ranking Factors for Your Business

SEO Moz (authority on the search engine industry) released their 2015 Search Engine Ranking Factors study last week. So why have I dubbed it for 2016 as well? Because everyone reviewing the study will take note and adjust (or maintain) their SEO strategy accordingly for the year ahead, ultimately dictating their 2016 online marketing plan.  The report itself has compiled relevant results…

The Return of Tweets in Google Search Results & How it Can Impact Your Online Business

Tweets showing up in Google search results

Twitter must have taken it to heart when I stated that they would continue to decline in the year ahead in my Bold Social Media Predictions for 2015 article. I say this because yesterday (Feb 5/2015), Bloomberg Business reported that Twitter reached a deal with Google that will allow tweets to show up in Google search results. You may recall, that the concept itself is…