While Google Search is far from “dead,” despite what clickbait YouTube and TikTok influencers in the digital marketing space would have you believe, the online search landscape has definitely changed. Today, whether you’re a local business, a medium-sized or large enterprise, or a global brand, you need more than traditional search engine optimization (SEO)—you must also optimize your web properties to remain competitive across AI-powered platforms such as ChatGPT, Claude, Gemini, Grok, Perplexity, and personal AI assistants that are rapidly evolving from simple voice interfaces into context-aware teammates capable of autonomously assisting your prospective customers and clients.
Adding another layer of complexity is the fact that, even if you know your digital marketing strategy needs to evolve, you may not be sure which type of service you actually need. You may have arrived at this page while searching for an Answer Engine Optimization (AEO) consultant near you, or you may have discovered this resource after searching for related services such as a Generative Engine Optimization (GEO) consultant or an Artificial Intelligence Optimization (AIO) consultant. While each term has its own distinct definition (see below), what matters most is the intent behind your search: you want to increase your visibility across the AI assistant platforms your customers and clients are using.
That’s what I’m here for.
Call (international): +1.604.767.2137
DEFINITIONS
AEO (Answer Engine Optimization) is the process of optimizing your online content so AI assistants, search engines, and voice search platforms can easily find, understand, and recommend your business to potential customers, whether you’re a small, medium, or large organization. According to Google Gemini data, most business owners search for an “AEO consultant” more often than the services listed below, even though these disciplines overlap significantly and ultimately share the same goal: maximizing visibility across AI-powered search and assistant platforms.
GEO (Generative Engine Optimization) is the practice of optimizing your website and content so AI-powered search and generative platforms can accurately understand, cite, and recommend your business in AI-generated responses. Unlike AEO (Answer Engine Optimization), which focuses on providing direct answers for search engines and voice assistants, and AIO (AI Optimization), which broadly applies AI to improve marketing performance and workflows, GEO is specifically aimed at increasing your visibility within generative AI search experiences.
AIO (AI Optimization) in online search is the practice of optimizing your website and content to perform well across AI-powered search experiences, combining traditional SEO with strategies that improve how AI systems discover, interpret, and present your content. Unlike AEO (Answer Engine Optimization), which focuses on earning direct answers, and GEO (Generative Engine Optimization), which primarily targets citations in AI-generated responses, AIO takes a broader approach to maximizing visibility across the entire AI search ecosystem.
As your AEO consultant (or GEO/AIO consultant), I will begin with a comprehensive audit of your website, followed by on-site optimization to make your site’s AI visibility as strong and self-sufficient as possible. From there, I am available to provide ongoing AEO management on a monthly basis as an optional service.
I will conduct a comprehensive review of your website’s SEO (the foundation of AIO) as well as its AEO/GEO performance to identify issues and opportunities for improvement that affect its visibility and ranking across AI-powered assistants and search engines relevant to your target market. The audit examines technical, on-page, and off-page factors to identify issues such as inadequate content, missing metadata, and a range of technical and structural errors that may prevent AI systems from accessing the information your prospective clients and customers are actively seeking. The audit will produce an action plan designed to improve visibility, traffic, and user or customer conversions.
The rate for a one-time on-site AEO setup starts at $1,500 USD (or the equivalent CAD conversion) for a basic website, and can go up to $10,000 for large and complex websites. Some exceptions apply.
Ongoing monthly AEO management starts at $300 USD (or the equivalent CAD conversion) per month and can go up to $8,000 per month, depending on business type, industry, and website complexity.
Call (international): +1.604.767.2137